Markets & Marketing (1)
Research your chosen export country and compile a detailed “Country Profile”.
You should include the following areas:
SWOT Analysis (Strengths, Weaknesses, Opportunities & Threats) of the country as a trading partner.
SWOT Analysis explainer video
Are there any problems for you with time zone differences?
What are the culture and demographics like?
What is the country’s global location?
Are there any issues with climate / natural disasters?
Provide diagrams and statistics to support your written research.
The country profile enables you to have a good overall view of your chosen market and will be good evidence of research conducted to submit.
Don't forget to submit your work for weeks 1 - 4 and any documents / evidence to us this week.