Consider the overall profitability of your exporting activities.  Have you picked the most cost effective ways?

 

• Transport & Logistics – have you chosen the most cost effective option?  If not, why not?

• Packaging – are you sending individually or as bulk orders?

• Marketing – have you chosen the most effective option?  Explain why you think that.

​

Customer service is very important and customers being able to contact you if they have a question or a problem.  Without customers, your business won’t make money!

​

• What do you think makes good customer service?  Give a list in order of importance to you.

 

Once the customer has purchased your product / service, they may still need help (called after sales support.

 

• How will you provide after sales support to your customers? 

         (Via a help desk, online support, manned telephone assistance etc).
 

• How will you ensure that customer come back and buy from you again?

         (How do you make customers happy? Do you offer new products, discounts and offers)?